Tourism 2012 Games

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Useful documents

In this section, you can find 2012 Games-related reports, strategies and useful guides to download and save.


    AheadoftheGames

    Ahead of the Games

    Your guide to preparing for London 2012...

    Find out more
    VFR England

    ‘Share Your GREAT Britain’

    Find out how you can get involved in VisitBritain's visiting friends and relatives campaign.

    Read more
    Atyourservice

    Accessibility Guide

    The UK aims to be a truly Paralympic destination in 2012. VisitEngland has published 'At your service' - a guide to help your business to better serve the disabled market.

    Download the booklet here

    Basketball

    Leverage the Media

    Understand and take advantage of the media opportunity presented by the Games.

    Find out more
    fair price logo

    Sign up to the Fair Pricing & Practice Charter

    Demonstrate your commitment to providing fair pricing and practices throughout the year of 2012 by signing up to the Charter today.

    Register here
    host country logo

    Brand Protection Guidelines for Tourism

    Learn more about what is and isn't acceptable to say about the 2012 Games.

    Download the guidelines here

    Reasons to visit in 2012

    2012 - Great reasons to sell Britain & London

    Our ‘Great reasons’ fact sheet can now help you sell Britain in 20 languages.

    Read more
    Great Britain You're Invited

    Britain Marketing Strategy

    VisitBritain's marketing programme will enhance the UK's position as one of the world's leading destinations for international tourism. 

    Read more about VisitBritain's marketing

    Theatre

    London Theatre Travel Advice

    This guide has been produced by the Society of London Theatre in partnership with Transport for London to help theatre-goers to travel to London theatres during the Games.

    Download the guide here

    London 2012 Media Fact Pack

    London 2012 Media fact pack

    London 2012 have produced a fact pack containing information on the Games by numbers, key dates and myth busters.


    Download the Media fact pack 

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